[Case Study]: Sofitel The Palm

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Sofitel The Palm is a luxury 5 star beach resort situated on the world famous Palm Jumeirah, Dubai.

With magnifique touches of French elegance, the hotel invites its guests to ‘Live the French way’ and indulge in excellence.

Sofitel The Palm is a Polynesian themed resort of 546 keys comprising private villas, guest rooms and suites with gorgeous sea views.

Yasir Taj, the Procurement Manager shares “The hospitality industry has specific needs, there are many exigencies that stand out as priorities in order to maintain the quality and consistency that guests expect. At the same time, during the present challenging times, it’s crucial that the procurement team negotiates the best possible prices from their suppliers. “

The procurement team at the Sofitel The Palm started using Market Dojo in 2019 following positive feedback about the platform from other business in the UAE.

Yasir and his team are using Market Dojo “to save time and avoid unnecessary phone calls”. In an industry where it is crucial that the right product/service is delivered with the right level of quality, using Market Dojo proved to be a precious help to speed up the procurement process.

As such, using Market Dojo allows to easily contact a large number of vendors in the most efficient way.

And using the reverse auction capability of Market Dojo, the negotiation times are drastically reduced. Going from days previously, to a few hours now.

Market Dojo has been selected as Yasir finds that it is “More Convenient for using” than anything else.

Market-Dojo-Logo

When asked “How would you rate Market Dojo service?”, without hesitation Yasir replies “ 10/10 ! ”. Yasir particularly appreciates the “out of usual hours” support, especially in a country where Sundays are a working day. He also states that he is really happy with the training he received.

And for an industry where the relationship with the suppliers is very important to guarantee the quality delivered, Yasir commented that using Market Dojo is also “beneficial for all the participants since using an e-sourcing platform brings more transparency to the process”.

When asked a final word about his experience, Yasir concluded that he is really happy and that is why “We have recommended Market Dojo to ACCOR Group, other purchasing managers in UAE as well as in GCC”.

Visit the website to learn more about Sofitel The Palm

June 28, 2021

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