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Press Release – Cutting Through the AI Hype: Market Dojo Recognised for Sourcing Technology That Delivers Real Value

Fall 2026 SolutionMap validation recognises Market Dojo’s focus on sourcing excellence and practical AI.

Stroud, UK, 22/09/2026: Market Dojo, an Esker company, has earned SolutionMap Validated recognition in The Hackett Group’s Fall 2026 technology assessment.

Market Dojo was assessed alongside 122 providers across 16 source-to-pay categories. The independent evaluation incorporates more than 500 functional and capability criteria, mandatory product demonstrations and verified customer feedback.

The recognition comes at a time when procurement leaders face an increasingly crowded technology market, with AI claims making it harder to distinguish meaningful innovation from marketing noise.

For Market Dojo, the test is simple: does the technology make procurement work better for the people using it?

That means helping teams find the right suppliers, run better sourcing events and make confident decisions. It also means using AI to remove repetitive administration, guide users through complex processes and give procurement professionals more time to focus on stakeholders, suppliers and strategy.

Alun Rafique, CEO and Co-founder of Market Dojo, said:

“Procurement people do not need technology for technology’s sake. They need practical tools that remove frustrating work, improve sourcing decisions and help them deliver better results.

“There is plenty of noise around AI, but the real measure is whether it makes someone’s working day easier and improves the outcome they achieve. Our focus is on helpful, human-centred AI that supports procurement expertise rather than trying to replace it.

“This validation reflects both the strength of our technology and the value experienced by our customers. It reinforces our commitment to sourcing excellence and to making powerful procurement technology accessible to more organisations.”

Building AI around procurement people

Market Dojo is developing a more intelligent approach to sourcing, where AI works alongside procurement professionals throughout the process.

This includes helping users identify opportunities, create and manage sourcing events, understand complex documents, discover and validate suppliers, and make more informed decisions.

The aim is not to automate procurement professionals out of the process. It is to remove the work that gets in their way.

By combining sourcing expertise, intuitive technology and practical AI, Market Dojo helps procurement teams increase adoption, reduce administrative effort and turn more sourcing opportunities into measurable value.

Its flexible, on-demand model also allows organisations to start quickly, demonstrate results and expand their use of the platform as their needs develop.

Independent evidence in a complex market

SolutionMap is designed to help procurement leaders compare technology providers using demonstrated capabilities and verified customer experience, rather than relying solely on vendor claims.

The assessment gives buyers an evidence-based view of the procurement technology landscape, helping them understand potential trade-offs, identify the solutions that best fit their requirements and build more defensible shortlists.

“In today’s market, organisations are evaluating whether to build, buy or optimise within existing technology environments while also assessing a growing wave of AI-driven solutions,” said Bryan DeGraw, Solution Intelligence Principal at The Hackett Group®. “SolutionMap helps buyers separate demonstrated capability from market narrative and build shortlists with greater confidence.”

Market Dojo’s Fall 2026 validation continues its established presence in SolutionMap and provides further independent recognition of its investment in accessible, results-focused sourcing technology.

View the Fall 2026 SolutionMap: https://solutionmap.poweredbyhackett.com/dashboard/

About Market Dojo

Market Dojo, an Esker company, provides accessible, AI-powered sourcing and supplier management technology to organisations worldwide.

Its platform brings together strategic sourcing, eAuctions, supplier management, contract management and agentic AI to help procurement teams work more effectively and deliver measurable value.

Market Dojo’s mission is to empower procurement teams to achieve better outcomes with on‑demand, agentic Source‑to‑Contract solutions.

Visit https://marketdojo.com/

September 23, 2026
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